TrafficStars is a global self-serve ad network and RTB platform used by media buyers to run performance campaigns across multiple ad formats. It connects advertisers with premium traffic worldwide through formats like popunder, push, in-page push, banners, native ads, video, and interstitials — giving you many options to test and scale your offers. 

CPV One’s TrafficStars integration brings your ad clicks, conversions, and cost data into a single view, helping you measure campaign performance and control spend. This same setup also works with CPV Lab. With this integration, you get reliable, unified reporting for TrafficStars traffic alongside all your other sources.

How It Works:

CPV One uses a direct postback integration for TrafficStars. It inserts TrafficStars’ tracking macros (like a click ID token) into your TrafficStars ads so each click is identifiable.

When a user converts, CPV One sends a postback to TrafficStars with that ID and conversion info, logging the event in TrafficStars’ system as well. The same setup also works in CPV Lab.

Why It Matters:

All your TrafficStars campaign data is now in CPV One, giving you a single view to optimize from.

It’s easy to compare how TrafficStars traffic performs against other channels when everything is tracked in one place.

CPV One’s optimization suite, including split testing, helps you squeeze the most conversions out of TrafficStars and improve your advertising ROI.